Toubia, Olivier, Duncan Simester, John R. Hauser, and Ely Dahan. Marketing Science Vol. 22, No. 3 (2003): 273-303.

Dahan, Ely, and John R. Hauser. Journal of Product Innovation Management Vol. 19, No. 5 (2002): 332-354. Download Paper.

Hauser, John R. Journal of Product Innovation Management Vol. 18, No. 3 (2001): 134-153. Download Paper.

Simester, Duncan, John R. Hauser, Birger Wernerfelt, and Roland T. Rust. Journal of Marketing Research Vol. 37, No. 1 (2000): 102-112.

Hauser, John R. Management Science Vol. 44, No. 12 (1998): 1670-1689.

Hauser, John R., and Gerry Katz. European Management Journal Vol. 16, No. 5 (1998): 516-528. Download Paper.

Hauser, John R., Duncan Simester, and Birger Wernerfelt. Marketing Science Vol. 16, No. 3 (1997): 246-255.

Urban, Glen, John R. Hauser, William J. Qualls, Bruce D. Weinberg, Jonathan D. Bohlmann and Roberta A. Chicos. Journal of Marketing Research Vol. 34, No. 1 (1997): 143-153. Obtain copy from author.

Hauser, John R., and Florian Zettelmeyer. Research Technology Management Vol. 40, No. 4 (1997): 32-38. Download Paper.

Hauser, John R., Duncan Simester and Birger Wernerfelt. Journal of Marketing Research Vol. 33, No. 3 (1996): 268-280. Obtain copy from author.