"The Australian Taxation Office: Creating Value with Advanced Analytics."

Wixom, Barbara H., Ida A. Someh, and Robert W. Gregory, MIT Sloan Working Paper 6776-20. Cambridge, MA: MIT Sloan School of Management, November 2020.

"TRIPBAM: Creating Digital Value at the Time of the COVID-19 Pandemic."

Piccoli, Gabriele, Federico Pigni, Joaquin Rodriguez, and Barbara H. Wixom, MIT Sloan Working Paper 6772-20. Cambridge, MA: MIT Sloan School of Management, July 2020.

"Explanation: A New Enterprise Data Monetization Capability for AI."

Wixom, Barbara H., Ida A. Someh, Angela Zutavern, and Cynthia M. Beath, MIT Sloan Working Paper 6773-20. Cambridge, MA: MIT Sloan School of Management, July 2020.

"PepsiCo Unlocks Granular Growth Using a Data-Driven Understanding of Shoppers."

Wixom, Barbara H., MIT Sloan Working Paper 6768-19. Cambridge, MA: MIT Sloan School of Management, December 2019.

"Creating Competitive Products with Analytics—Summary of Survey Findings."

Schuritz, Ronny, Killian Farrell, and Barbara H. Wixom, MIT Sloan Working Paper 6767-19. Cambridge, MA: MIT Sloan School of Management, June 2019.

"Data Monetization: Generating Financial Returns from Data and Analytics—Summary of Survey Findings."

Wixom, Barbara H., MIT Sloan Working Paper 6766-19. Cambridge, MA: MIT Sloan School of Management, April 2019.