How to build a successful startup culture: Tips from HubSpot CEO
Transparency, job mobility part of a deliberate focus on cultivating millennial workforce.
Faculty
Brian Halligan is a Senior Lecturer at the MIT Sloan School of Management where he teaches 15.392: Scaling Entrepreneurial Ventures.
He is chairperson of HubSpot, a modern CRM company he co-founded while at Sloan. HubSpot is a publicly traded company on the NYSE, has over 200,000 customers, and has been repeatedly named the best company to work for, among other things. Brian is also a senior advisor at Sequoia Capital. He co-founded Propeller Ventures, a climate tech venture fund.
Brian is author of two books: Marketing Lessons From the Grateful Dead and Inbound Marketing: Get Found Using Google, Social Media, and Blogs, which is in its seventh printing and has sold 50,000 copies. Inbound Marketing has been translated into nine languages and peaked at #17 overall on the Amazon bestseller list.
He holds a BS and an EE from the University of Vermont and an MBA from the MIT Sloan School of Management.
Transparency, job mobility part of a deliberate focus on cultivating millennial workforce.
New Twitter list collects insight and ideas from more than 40 professors, lecturers, and research scientists
HubSpot has grown from a small online-marketing firm into a public company offering a broad suite of business apps.
Senior Lecturer Brian Halligan (SFMBA '05) says: "Boston has a real shot to be the center of the universe for climate tech."
Brian Halligan (MBA '05) is the cofounder and executive chairperson of HubSpot, a customer relationship management platform based in Cambridge.
Shares of HubSpot have skyrocketed by 73% since the beginning of the year.