Entrepreneurship and innovation impact stories

Club Demonstration Services (CDS), the powerhouse partner behind retail giant Costco, provides product samples and demos in more than 800 Costco warehouses across 12 countries, with a strong focus on food. There’s just one problem: Demonstrations, food especially, appeal to in-person customers. The ...

Atlanta, Georgia-based EnviroSpark Energy Solutions designs, installs, and operates EV charging solutions, typically at multi-family housing and corporate office centers. As the growing startup continued expanding its national footprint, they enlisted MIT Sloan Enterprise Management Lab (EM-Lab) stu...

Bobobox, Indonesia’s largest outdoor accommodations operator, is looking to expand into the United States, one of the world’s most developed lodging markets. To help them decide where and how to launch its high-tech, glamping Bobocabins, the company collaborated with a team of four MIT Sloan Global ...

Floodlight, a geospatial data intelligence company that provides ESG governance insights, asked a team of E-Lab students to identify potential new market segments and design potential customer discovery interviews. According to CEO and co-founder Nate Wyne, the project resulted in a "full redirectio...

BRAIN (Bridging Research and Innovation)— co-developed by Open Startup and entities throughout MIT and the Tunisian Innovation Ecosystem — is establishing scalable deep-tech ventures in Africa through a bootcamp for 28 PhD entrepreneur-scientists focused on advanced AI, biotech, the Internet of Thin...

Gowri Kannan, MBA ’24, originally studied engineering and AI as an undergraduate — but she realized that she wanted to have greater influence on product creation and customer experience, and maybe even launch her own company someday. A hands-on MIT Sloan Action Learning project with a nascent startu...

Most wearables lack female-specific features. That's why IDEA Lab students and entrepreneurs Christy Fernandez Cull and Belen Fraile Ortiz created DaVinci Wearables, a first-to-market smart undergarment that tracks menstrual cycles and hormonal fluctuations to optimize fitness health for female athl...

Israel-based social technology company Intuition Robotics has a big idea: Their ElliQ voice-activated “care companion” is like Alexa for elderly adults, offering fitness reminders, wellness support, video calls, entertainment, photos, and even jokes. But can they land funding? A team of Israel Lab s...

When the Mitsubishi Electric Innovation Center (MELIC) needed a go-to market strategy for a new hardware-software AI camera, they relied on IDEA Lab students Adil Bahadoor and Amre Nouh.

RenewCO2 is an emerging company that designs processes for converting carbon dioxide into useful industrial products. Recently, the company tapped two students from MIT Sloan's Entrepreneurship Lab (E-Lab) to investigate the potential market for formic acid, a compound that could be useful in a vari...