Interested in applying?
If your company is interested in becoming a host for EM-Lab, please contact Dr. Sharmila C. Chatterjee, academic head of the Enterprise Management Certificate, at sharmila@mit.edu.
It was great to have an objective team who could take a bunch of different data sources, overlay them against our company's operational constraints, and adjust for execution risk in order to challenge prevailing narratives which had been largely driven by anecdotal experiences. As a result, we ended up prioritizing market entry into several cities which we had previously dismissed.