Blue Bottle Coffee’s CEO on oat milk and innovation
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Blue Bottle CEO Karl Strovink talks about celebrating innovation, getting barista buy-in, and making the switch to oat milk.
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Blue Bottle CEO Karl Strovink talks about celebrating innovation, getting barista buy-in, and making the switch to oat milk.
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The late MIT Sloan professor’s novel approach to customer bonding is still used in corporate strategies today.
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Competitive insight is about taking competitors seriously so you’re never caught off guard by their actions.
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During a visit to MIT, Jon Moeller talked about sustainability, technology and marketing trends, and how P&G reduced its product portfolio in order to grow.
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Knowing how to evaluate AI tools, manage data effectively, and share data strategically will help leaders see the results from their AI investments.
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Blockchain’s permanent record is one of its strengths, but it can cause problems for marketing strategies and consumer privacy.
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A framework based on data, models, decisions, and value can help you leverage analytics for better business outcomes.
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Uncertainty will abound in 2023. Focus now on resilience, agility, examining external factors, and innovation in artificial intelligence.
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Choosing the right customer, technology, competition, and organization are necessary decisions for a successful startup.
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MIT Sloan’s Phil Budden offers tips to avoid confusing technology with innovation, trying for 10X when 10% will do, and ineffective external engagement.