PhD

Marketing

MIT Sloan’s Marketing group equips students with a deep understanding of behavioral and management science theories and methods, drawing from disciplines such as behavioral science, economics, operations research, and statistics. The group benefits from the pioneering work of faculty members like Duncan Simester, who explores consumer behavior and pricing strategies; Juanjuan Zhang, known for her research on social interactions and marketing; and Catherine Tucker, who investigates digital marketing and privacy issues. This collaborative environment fosters innovative research that addresses key challenges in marketing, including customer satisfaction and the psychological aspects of consumer behavior. 

Research from Marketing Faculty

MIT Sloan Sustainability Initiative

Exploring Sustainability in Scandinavia

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This spring, the Sustainability Initiative joined 20 MBA students on a sustainability-themed Study Tour to Scandinavia during Sloan Innovation Period (SIP) and spring break. Our group explored how businesses across the region are turning sustainability commitments into action—while also immersing ou...

Apr 18, 2025
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Center for Development & Entrepreneurship Entrepreneurship

Rethinking Innovation Ecosystems in Central Asia

Why are so many founders in Central Asia building companies with one foot out the door? In this provocative piece by Shamil Ibragimov, Beyond the Hype: Rethinking Innovation Ecosystems in Central Asia, Ibragimov challenges the dominant startup narrative in emerging markets. Rather than fueling br...

Apr 17, 2025
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Full-Time Faculty

Sinan Aral

Sinan Aral

David Austin Professor of Management

Sinan Aral is a global authority on business analytics; award-winning researcher; entrepreneur, and venture capitalist who is ranked among the top 50 management scholars in the world and was rated the World’s “Top Digital Thinker” in 2021. He is the…

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Rahul Bhui

Rahul Bhui

Class of 1958 Career Development Assistant Professor

Rahul Bhui is an Assistant Professor of Marketing and the Class of 1958 Career Development Assistant Professor at the MIT Sloan School of Management, and affiliate faculty of the MIT Institute for Data, Systems, and Society. His research combines…

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Sharmila C. Chatterjee

Sharmila C. Chatterjee

Senior Lecturer, Marketing

Sharmila C. Chatterjee is a Senior Lecturer in Marketing and is the Academic Head for the MBA Track in Enterprise Management (EM) launched at MIT Sloan in Fall 2012. Chatterjee teaches the graduate course in B2B Marketing and is deeply engaged in…

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